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fileLynda-com-Google-AdWords-6brN

Lynda Google AdWords Essential Training
  • MOV07 Optimizing Your Ads01 Learning rules and guidelines for great ads.mov83.30MB
  • MOV09 Understanding the Auction and Quality Score04 Addressing Quality Score issues.mov79.85MB
  • MOV08 Researching Keywords04 Evaluating a keyword.mov78.41MB
  • MOV01 Getting to Know AdWords05 Learning terms and definitions.mov70.37MB
  • MOV08 Researching Keywords02 Understanding keyword tch types.mov69.00MB
  • MOV09 Understanding the Auction and Quality Score01 Understanding how the auction works.mov63.85MB
  • MOV07 Optimizing Your Ads03 Writing great ads.mov62.87MB
  • MOV04 Starting Your First Campaig Organizing campaigns and ad groups in your account.mov62.22MB
  • MOV02 Getting Started01 Exploring where ads show up.mov60.59MB
  • MOV01 Getting to Know AdWords04 Defining supported ad types.mov58.87MB
  • MOV14 Optimizing for Conversions01 Defining your goals and measuring ROI.mov56.16MB
  • MOV07 Optimizing Your Ads04 Using dynamic keyword insertion (DKI).mov55.27MB
  • MOV13 Optimizing for Traffic04 Getting more clicks with bids.mov55.17MB
  • MOV09 Understanding the Auction and Quality Score02 Understanding Quality Score.mov53.42MB
  • MOV16 Troubleshooting02 Diagnosing keyword problems.mov52.79MB
  • MOV07 Optimizing Your Ads05 Testing your ads with a split test.mov50.68MB
  • MOV01 Getting to Know AdWords06 Knowing advertiser requirements.mov50.31MB
  • MOV08 Researching Keywords06 Creating ad groups from keyword research.mov49.19MB
  • MOV13 Optimizing for Traffic03 Widening the net with keywords.mov48.61MB
  • MOV08 Researching Keywords03 Including negative keywords.mov47.39MB
  • MOV06 Creating Your First Ad Group01 Structuring ad groups in your campaign.mov46.15MB
  • MOV01 Getting to Know AdWords03 Valuing the benefits of AdWords.mov44.36MB
  • MOV10 Using the Google Display Network01 Learning about the Google Display Network (GDN).mov44.34MB
  • MOV11 Tracking Ad Perfornce05 Integrating Google Analytics with AdWords.mov40.37MB
  • MOV08 Researching Keywords01 Valuing keyword research.mov38.97MB
  • MOV10 Using the Google Display Network04 Understanding CPM bidding.mov38.71MB
  • MOV12 Understanding Landing Pages01 Keeping people from clicking the Back button.mov38.46MB
  • MOV01 Getting to Know AdWords02 Understanding pay-per-click advertising.mov37.09MB
  • MOV01 Getting to Know AdWords01 Dissecting online advertising.mov35.97MB
  • MOV12 Understanding Landing Pages02 Understanding how landing pages affect Quality Score.mov35.40MB
  • MOV15 Working Offline with AdWords Editor01 Understanding AdWords Editor.mov34.81MB
  • MOV12 Understanding Landing Pages03 Testing landing pages with Website Optimizer.mov34.17MB
  • MOV11 Tracking Ad Perfornce02 Understanding Conversion Tracking.mov33.68MB
  • MOV13 Optimizing for Traffic01 Understanding reach and rket share.mov32.20MB
  • MOV02 Getting Started02 Understanding the structure.mov29.72MB
  • MOV11 Tracking Ad Perfornce01 Understanding conversion types.mov29.14MB
  • MOV17 ConclusionGoodbye.mov22.59MB
  • MOV15 Working Offline with AdWords Editor02 Using AdWords Editor.mov21.75MB
  • MOV07 Optimizing Your Ads02 Learning rules for ige ads.mov19.24MB
  • MOV00 Introduction02 Getting the most from this course.mov17.63MB
  • MOV08 Researching Keywords05 Using the Keyword tool.mov16.29MB
  • MOV00 Introductio Welcome.mov15.65MB
  • MOV04 Starting Your First Campaign02 Exploring the Campaigns tab.mov13.45MB
  • MOV14 Optimizing for Conversions02 Understanding conversion metrics and using the Conversion Optimizer.mov12.96MB
  • MOV05 Customizing Your Campaign Settings01 Targeting by location and language.mov10.39MB
  • MOV10 Using the Google Display Network06 Rerketing with audiences.mov10.23MB
  • MOV06 Creating Your First Ad Group03 Creating ige ads and using the display ad builder.mov10.08MB
  • MOV05 Customizing Your Campaign Settings03 Understanding bidding options and setting a budget.mov10.03MB
  • MOV06 Creating Your First Ad Group06 Bidding at the keyword and ad group levels.mov9.23MB
  • MOV10 Using the Google Display Network05 Using the Site and Category Exclusion feature.mov9.01MB
  • MOV05 Customizing Your Campaign Settings02 Targeting different networks and devices.mov8.58MB
  • MOV11 Tracking Ad Perfornce04 Learning the basics of AdWords reports.mov7.77MB
  • MOV03 Nigating the AdWords Interface01 Learning the interface.mov7.74MB
  • MOV04 Starting Your First Campaign03 Creating a campaign using the default options.mov7.53MB
  • MOV10 Using the Google Display Network03 Creating a placement-targeted campaign.mov7.16MB
  • MOV05 Customizing Your Campaign Settings07 Adding extension features to your text ads.mov6.93MB
  • MOV06 Creating Your First Ad Group05 Adding keywords.mov6.73MB
  • MOV05 Customizing Your Campaign Settings08 Setting dates and scheduling ads.mov6.60MB
  • MOV11 Tracking Ad Perfornce03 Installing Conversion Tracking code.mov6.45MB
  • MOV11 Tracking Ad Perfornce06 Importing Google Analytics goals.mov6.02MB
  • MOV06 Creating Your First Ad Group02 Creating text ads.mov5.95MB
  • MOV13 Optimizing for Traffic02 Using the Traffic Estitor.mov5.82MB
  • MOV10 Using the Google Display Network02 Evaluating your perfornce on the GDN.mov5.22MB
  • MOV05 Customizing Your Campaign Settings09 Defining ad delivery options.mov5.21MB
  • MOV06 Creating Your First Ad Group04 Understanding and creating mobile ads.mov5.20MB
  • MOV09 Understanding the Auction and Quality Score03 Identifying Quality Score issues.mov5.10MB
  • MOV05 Customizing Your Campaign Settings06 Showing products from your Google Merchant Center.mov4.82MB
  • MOV02 Getting Started04 Choosing between billing options.mov4.58MB
  • MOV05 Customizing Your Campaign Settings05 Adding your business location.mov4.58MB
  • MOV03 Nigating the AdWords Interface02 Exploring the My Account tab.mov4.30MB
  • MOV05 Customizing Your Campaign Settings10 Using demographic bidding.mov4.19MB
  • MOV02 Getting Started03 Creating an account.mov3.60MB
  • MOV16 Troubleshooting01 Using the Ad Preview and Diagnosis tool.mov3.15MB
  • MOV05 Customizing Your Campaign Settings04 Setting your delivery method.mov2.40MB
  • MOV03 Nigating the AdWords Interface03 Understanding the updates to the Billing tab.mov2.22MB
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